If a global pandemic taught us anything, it’s that anyone can make things with their hands. DIY content on platforms like TikTok exploded. A quick YouTube search uncovered craft tutorials for everything from embroidery to woodworking. And sourdough was having a moment. It’s unsurprising that we collectively turned to crafts in a time of isolation. Studies show that […]
11 Easy and Profitable Crafts to Make and Sell in 2023 Read More »
Getting more followers on Pinterest is all about understanding the platform and how it works. Do hashtags matter? What’s really working these days? How do you find your audience? Luckily, there are a few straightforward tweaks to your Pinterest marketing strategy that can help you grow your followers, your reach, and your ecommerce business. 10 tips for getting
How To Get Followers on Pinterest for Your Ecommerce Brand Read More »
Holiday sales in November and December typically represent around 19% of total annual retail sales in the US. And this year, ecommerce sales are expected to rise by 15.5%, to $235.86 billion. With the boost in sales comes an increase in online traffic––and holiday season first-party data. When collected and used effectively, holiday season first-party data can bring
Holiday Season First-Party Data: Why You Should Start Collecting Customer Data Now Read More »
Using Shopify Collabs, creators can discover and partner with Shopify’s millions of merchants, and independent brands can reach new consumers Most creators can’t support themselves full time. Discovering brands and establishing partnerships is cumbersome, and creators want to spend their time making content With Shopify Collabs, creators can easily discover and partner with merchants to
Connecting creators with Shopify’s millions of merchants: Introducing Shopify Collabs Read More »
We’re launching a new partnership with Shopify and giving all eligible creators access to live shopping tools. Every day, people come to YouTube to shop – this includes me, a self-proclaimed sports fanatic. I use YouTube to hear from players, experts and my fellow fans and decide which new hat or jersey is the next
Ready, Set, Shop – Youtube x Shopify Read More »
Shoppers are flooded with choices. It’s easy for them to forget why they came to a store in the first place, and for them to quickly get distracted in favor of the newest, shiniest thing. It happens to the best of us. Because of this, ecommerce brands are tasked with winning back shoppers who have
What is Remarketing? A Step-by-Step Guide for Ecommerce Stores Read More »
