Optimize your Pay-Per-Click Campaigns to Drive Sales Up
As one of the first 350 advertisers on Google AdWords, we had our foot in the door from the beginning. When it comes to PPC campaigns, no one can compare to Hunter’s experience and expertise.
Built For Success
On average only 3% of the people who visit a website will make a purchase. To drive industry-leading results, we start with precision keyword research and well-written ad copy, and layer it with geography, demographic and behavorial targeting.
We also build smart retargeting programs, to keep your brand in front of the “window shoppers,” as a reminder to come back when they are ready.
Learn how HUNTER uses AI-Powered Ads to drive performance to grow your business.
Our Metrics
We consistently monitor spend, conversion rates, and, most importantly, ROAS. We also look at various attribution models to make sure we’re optimizing to reach your goals and grow your business.
Our Paid Search Clients
Brezza
Industry:Home/Furniture
Austin Trading Post
Industry:Fashion/Apparel
Golden Nest
Industry:Food/Bev
Urban Ashram
Industry:All
Rope.com
Industry:Misc
Meadow Blu
Industry:Home/Furniture
Greyston Bakery
Industry:Food/Bev
Fresh Body
Industry:Beauty
Museum of Sex
Industry:Entertainment & Hospitality
Tchibo
Industry:Food/Bev
City Home
Industry:Home/Furniture
Krimson Klover
Industry:Fashion/Apparel
Color Factory
Industry:Entertainment & Hospitality
Fleurissent Skincare
Industry:Beauty
LightningFit
Industry:Fitness/Health
Ramy Brook
Industry:Fashion/Apparel
Cuddl Duds
Industry:Fashion/Apparel
GuardLab
Industry:Fitness/Health
Jen’s Scrubs
Industry:B2B
Soludos
Industry:Fashion/Apparel
SuperEye
Industry:Fitness/Health
Maya’s Flowers
Industry:Gifting
Total Gym
Industry:Fitness/Health
Red Roof
Industry:Entertainment & Hospitality
vnlla
Industry:Food/Bev
TheWatchery.com
Industry:Jewelry
Theodora & Callum
Industry:Fashion/Apparel
Tastyganics
Industry:Food/Bev
Sweet Oaks Vineyards
Industry:Food/Bev
Stacey Hawkins
Industry:Food/Bev
Solo
Industry:Entertainment & Hospitality
Smoke Rise
Industry:Fashion/Apparel
Smart & Sexy
Industry:Fashion/Apparel
Sleep8
Industry:Fitness/Health
Six and Sutton
Industry:Fashion/Apparel
Seabear
Industry:Food/Bev
Sands Point Shop
Industry:Fashion/Apparel
Roberto Coin
Industry:Jewelry
Revir
Industry:Fashion/Apparel
Pro World
Industry:B2B
Pomp Flowers
Industry:Gifting
Nununu
Industry:Fashion/Apparel
Milonga Swimwear
Industry:Fashion/Apparel
Majorica
Industry:Jewelry
Maiyet
Industry:Fashion/Apparel
Luxmi Teas
Industry:Food/Bev
Imperial Textile
Industry:B2B
Ibkul
Industry:Fashion/Apparel
Hydrostop
Industry:B2B
House of Hackney
Industry:Home/Furniture
Gottex
Industry:Fashion/Apparel
Facemask Friend
Industry:Fitness/Health
Exovault
Industry:Fashion/Apparel
eShave
Industry:Beauty
EcoVenger
Industry:Misc
CorporateGift
Industry:Gifting
Cornilleau
Industry:Fitness/Health
Chelsea Wine Vault
Industry:Food/Bev
Chefs Closet
Industry:B2B
C’est Beau 1892
Industry:Fashion/Apparel
Ready to Work With Us?
Set up a consultation and start on your company's path to success!
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Understanding PPC Campaigns
PPC campaigns are a crucial component of digital marketing that allows businesses to gain visibility on search engines through paid advertisements. These campaigns operate on a pay-per-click model, where advertisers pay each time a user clicks on their ad, making it essential to optimize for cost-effectiveness and conversion rates.
Effective PPC campaigns begin with comprehensive keyword research to identify terms that potential customers are searching for. Crafting compelling ad copy that resonates with the target audience and strategically placing ads on relevant platforms can significantly enhance engagement and drive traffic to a business's website.
Importance of Keyword Research
Keyword research is the foundation of any successful PPC campaign. It involves identifying the right keywords that align with user intent and can drive qualified traffic to a website. By understanding what potential customers are searching for, businesses can tailor their advertising strategies to meet those needs effectively.
Utilizing tools like Google Keyword Planner can help marketers discover high-traffic keywords and analyze their competition. This data enables the creation of targeted ads that not only attract clicks but also convert leads into customers, ultimately improving return on investment.
Ad Copy Best Practices
Crafting effective ad copy is essential for capturing the attention of potential customers in a crowded marketplace. Ad copy should be concise, engaging, and include a clear call to action that encourages users to click through to the landing page.
Incorporating relevant keywords into the ad copy can improve its relevance and quality score, leading to better ad placements and lower costs per click. Testing different variations of ad copy can also help identify which messages resonate most with the target audience, allowing for continuous optimization of campaigns.
Retargeting Strategies for Increased Conversions
Retargeting is a powerful strategy that allows businesses to reconnect with users who have previously interacted with their website but did not convert. By displaying targeted ads to these users across various platforms, businesses can remind them of their products or services and encourage them to return and complete their purchase.
Effective retargeting campaigns utilize personalized ads based on user behavior, such as the products viewed or added to the cart. This tailored approach not only increases brand recall but also significantly boosts conversion rates by addressing potential customer hesitations and providing timely reminders.
digital marketing agency new york, digital marketing new york, online marketing nyc, new york digital marketing agency, digital marketing agency in new york, digital marketing nyc, google ads agency nyc, paid search marketing nyc, hunting google ads, google ads management new york, paid search marketing agency, ppc management nyc, paid search agency, google ads agency new york, hannahwachtermarketing, paid search services
Understanding PPC Campaigns
PPC campaigns are a crucial component of digital marketing that allows businesses to gain visibility on search engines through paid advertisements. These campaigns operate on a pay-per-click model, where advertisers pay each time a user clicks on their ad, making it essential to optimize for cost-effectiveness and conversion rates.
Effective PPC campaigns begin with comprehensive keyword research to identify terms that potential customers are searching for. Crafting compelling ad copy that resonates with the target audience and strategically placing ads on relevant platforms can significantly enhance engagement and drive traffic to a business's website.
Importance of Keyword Research
Keyword research is the foundation of any successful PPC campaign. It involves identifying the right keywords that align with user intent and can drive qualified traffic to a website. By understanding what potential customers are searching for, businesses can tailor their advertising strategies to meet those needs effectively.
Utilizing tools like Google Keyword Planner can help marketers discover high-traffic keywords and analyze their competition. This data enables the creation of targeted ads that not only attract clicks but also convert leads into customers, ultimately improving return on investment.
Ad Copy Best Practices
Crafting effective ad copy is essential for capturing the attention of potential customers in a crowded marketplace. Ad copy should be concise, engaging, and include a clear call to action that encourages users to click through to the landing page.
Incorporating relevant keywords into the ad copy can improve its relevance and quality score, leading to better ad placements and lower costs per click. Testing different variations of ad copy can also help identify which messages resonate most with the target audience, allowing for continuous optimization of campaigns.
Retargeting Strategies for Increased Conversions
Retargeting is a powerful strategy that allows businesses to reconnect with users who have previously interacted with their website but did not convert. By displaying targeted ads to these users across various platforms, businesses can remind them of their products or services and encourage them to return and complete their purchase.
Effective retargeting campaigns utilize personalized ads based on user behavior, such as the products viewed or added to the cart. This tailored approach not only increases brand recall but also significantly boosts conversion rates by addressing potential customer hesitations and providing timely reminders.
