Local SEO

LOCAL SEARCH ENGINE OPTIMIZATION SEO SERVICES

Promote your products or services to your local audience at the exact time they’re looking for them.

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Local SEO agency based in NYC

Searchers looking for local services and products are increasing day after day. But as online presence of local businesses goes up, so does the difficulty of standing out.

Local SEO is the key that will ultimately drive local customers to your location. HUNTER can draw the proper strategy to help your business be seen by your local audience.

HOW GOOGLE DECIDES YOUR LOCAL RANKING

Distance

Distance is a key factor for Google when determining which local businesses will show up for an specific search result. Our digital marketing agency ensures that your business is properly optimized so that customers will know where is your location and how to find you. If they are closer, your business will likely appear on their search.

Relevance

Your local listing must match as much as possible with what someone is searching for. That is called relevance, and the best way to get Google understand your business is writing down a thorough business description.

Prominence

Isn’t it true that some businesses are more famous in the offline world? Search results also try to mirror this in the local listing. Prominence is made up of information that Google retrieves about a business crawling the online world.

OUR LOCAL SEO STRATEGY

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Google My Business optimization

Google My Business is the tool that will guarantee that your free business listing is visible. Optimizing your profile properly will definitely provide useful information to Google, letting know where your address is (distance factor). Detailed business information will contribute as well to relevance factor.

Business directories for local SEO

Business directories

Yelp or Foursquare are just two of the several existing business directories. Their websites are trustworthy and reliable. And guess what, Google says straight out that directories are taken into account when it comes to build up prominence. In other words, your local listing may benefit from business directory backlinks, a thing that our digital marketing agency always considers when developing the local SEO strategy.

Search Engine Optimization agency NYC

SEO

Prominence is also based on your business website position in search engine result pages. That means SEO best practices apply to local search optimization as well. Hence, we will perform a research relying on Hunter Digital’s 4’s SEO Methodology and make realistic recommendations to deliver optimal and trackable results.

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Yelp marketing

Aside from being a prominent directory, Yelp also is an excellent marketing tool. We may recommend you to advertise your business on Yelp to stand out from the crowd, reach your local audience and rank better in its own search engine.

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Local link building

One of the SEO best practices is link building, and most search professionals agree it is one of the most important ranking factors. Applying this digital marketing technique to local SEO, HUNTER ensures that prominent local websites link back to your business website. To do that, we always look into websites’ trust flow and citation flow, two aspects that allow us to know if a site is trustworthy and hence it will add credibility to yours in the eyes of search engines.

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